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Design & Inspiration - Page 2
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Born with or learned behaviour?
Is it a born or learned behaviour? Often the argument with entrepreneurial traits. Same with that ‘sales flair’. The thing that this argument misses, is that if you’ve had a go with entrepreneurship at age 5, you’ve had 20... More about Born with or learned behaviour?
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Creating a space for ideas
The biggest let down with firms trying to innovate is that they do not create the space for innovation to occur. What happens when staff have new ideas? Who do they pitch to? Do they know who they should pitch to? More often than not the ideas get... More about Creating a space for ideas
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It’s all about permission
The world is full of interruptions, facebook, email, twitter, mobile, mail, tv. They all rely on one thing that we give them. Attention. We can also take that away. Attention is at the consumers disposal. It always has been. In the... More about It’s all about permission
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2 for 1
It’s about spreading consumption. 2 for 1. Happy Hour. Early bird. All mechanisms to flatten the consumption curve, that is pull it up where it lacks. They’re not only for restaurants & parking either. You could look... More about 2 for 1
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Personal Media Creation, no longer at the fringes
Two years ago running a user generated initiative was hard work. A lot of work for little entries. Now it’s 10 times easier, getting feedback, pictures, participation. People feel more confident creating & sharing their personal... More about Personal Media Creation, no longer at the fringes
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In creating change, your job is to make things easy
People speak of Steve Jobs & his reality distortion field. If you’re in the business of change, it is your job to make it easy. Break it up, provide the path, make it super easy for people to take the first step & get... More about In creating change, your job is to make things easy
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Design for the wrong audience
Having had some photos taken for upcoming projects, one of the ‘poses’ I had to do was face one direction, but look at the camera. It’s like doing something but twisting it so its not quite natural. It’s like a book for... More about Design for the wrong audience
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Platforms
Platforms used to be something you stood on whilst you waited for the train. Platforms now are shaking up industries. A platform for users to buy any book they want. Amazon. A platform for businesses to sell anything they want. Ebay. A platform for... More about Platforms
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Has something fundamentally changed?
Has it actually? No really? If it hasn’t, your initial decision probably still holds true. More about Has something fundamentally changed?
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Time
Time is often the missing component, it’s something none of us have but we all use. Surprisingly it’s often left out of planning, what is the real cost (or value) of the time that passes? Does it work to our advantage or against... More about Time
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Daily Video Check out today's videos, they take up our broadband bandwidth but these Youtube clips are particularly worth it!
